Kathy McCormack has worked in Further Education marketing for over five years and has 20 years’ experience in marketing, business development and strategic management and leadership. Kathy developed her skills and knowledge through B2C and B2B markets and has worked in the private and public sectors in roles including: advertising sales, account management (agency), customer service, research, marketing and business development.
In recent years Kathy has successfully completed her MSc Leadership and Management with Portsmouth University as well as achieving a postgraduate diploma in marketing. At the start of her working career Kathy enjoyed five years as a Firefighter as well as working in the beauty industry, as a Creative Executive in New Product Design, developing and marketing cosmetics and toiletries for blue chip clients.
As a mentor Kathy offers a wide range of skills and knowledge across a variety of marketing and management disciplines. Any individual looking for advice, guidance and inspiration, as well as an overview of marketing options and specialisms, would benefit from Kathy’s expertise.