Petroc Launches TikTok Account
We’re excited to announce the launch of our brand new @PetrocOfficial TikTok account!
TikTok is a popular social media app that allows users to create, watch and share short videos. By leveraging the platform’s widespread appeal, we aim to connect with students using dynamic and engaging content such as campus life snippets, fun challenges and educational content.
With the launch of the TikTok account, students can expect a diverse range of videos tailored to their interests across both Petroc campuses. From quick study tips and behind-the-scenes glimpses into campus events to light-hearted challenges and student showcases, we plan to offer a mix of informative and entertaining content.
Petroc’s Communications & Social Media Executive, Joe Hicks, said: “We recognise the importance of meeting students where they are, and TikTok provides an excellent platform for us to do just that.” He continued: “The goal is to create content that resonates with our students, fostering a sense of community and enhancing their college experience. While study is important, it’s just as important to have fun along the way! I’m really excited to embark on this new venture and explore the creative possibilities that TikTok offers.”
Jaime Wilson, Head of Communications at Petroc, said: “I am thrilled we are launching our new TikTok platform! TikTok has quickly become one of the most popular and influential social media platforms, particularly among younger audiences. By establishing a presence on TikTok, we have the opportunity to connect with a wider and more diverse audience, including prospective students, current students, parents, and even potential partners and employers. I would love all staff and students to get involved and share their creativity on our TikTok platform. Whether you’re a seasoned content creator or just getting started, your contributions are invaluable in shaping our online presence and amplifying the Petroc experience.”
Petroc plans to collaborate with students, faculty, and staff to co-create content that reflects the vibrant spirit of the College. Additionally, interactive features such as Q&A sessions, polls, challenges, tours and interviews will encourage active participation and dialogue among followers and both the online and local Petroc community. We hope to not only inform and entertain but also foster connections and support students in their academic journey.
We want to invite all students, staff, alumni and everyone in between to follow @PetrocOfficial on TikTok and stay tuned for a variety of content that celebrates learning, community, and creativity!